Do Your Sales Letters Put Your Prospects to Sleep?

If they are, it’s costing you money EVERY. SINGLE. DAY.

That’s a pretty sobering thought to consider — believe me, I know. Nobody sets out to create a sales letter that is more likely to lull the average reader into a semi-comatose state than garner a sale. But like it or not, these “snooze letters” are much more common than you think.

And you could unwittingly be among their ranks right now.

You see, by their very definition, most sales letters are boring. The folks that write them (folks just like you and I) are NOT copywriters by trade — and mastering the subtle nuances of sizzling sales copy is often quite low on their priority list.

They already have their hands full trying to run the day-to-day aspects of their business.

Who has the time to master yet ANOTHER skill?

But like it or not, you have to accept this one simple truth:


And here’s another bit of brutal honesty…

People aren’t reading your entire sales letter anyway. They skim it, and if you’re lucky, they’ll hit upon the main points you’ve outlined and make a purchase. That’s right, I said “if you’re lucky.” Who wants to gamble with their business?

I don’t know about you, but I prefer to leave the gambling to the Vegas-types.

Now, I’m not telling you these things to scare you. On the contrary, creating effective sales letters doesn’t have to be rocket science. In fact, when it comes right down to it, there’s only three specific elements that every successful sales letter needs.

In order for your sales copy to be effective, it needs to:

  • Command Attention
  • Evoke Emotion
  • Demand Action

We all know that the internet has only shortened reader’s attention span. You have precious little time to make your point. Your sales copy needs to direct a reader’s eye to the most important points, and the best way to accomplish this is with graphic images.

Let me give you a bit of background.

Back in the 1960s, a series of studies conducted at the University of Illinois focused on how the human mind processes information. They concluded that we use multiple channels to process information — and that when information is processed in multiple formats, we actually retain more.

So, not only do images help to break up text and create visual interest — they actually help prospects retain information.

Here’s Why This is Important

In marketing, you often hear about the “rule of 7.” Without overburdening you with the background, it comes down to this: reinforcing your brand and message with prospects is paramount to your success.

Do you want your prospects to REMEMBER YOU? Of course you do!

 

Call-to-Action Graphics & Copy Accents Work

Maybe you already knew that peppering your sales copy with images would garner more attention, and convert more sales. Even so, there are still significant barriers to creating the graphics you need. I can almost hear you saying:

  • I don’t have the time to create the images I need.
  • I don’t have the software I need.
  • I don’t have any graphic design skills.
  • I don’t have the extra cash to hire a designer.

The good news is you don’t have to worry about ANY of that any longer. I’ve got you covered!

I looked for a Great Graphics Collection, But Came Up Empty

Like you, I quickly became frustrated when my search for direct response graphics did not uncover a solution that was both PRACTICAL and AFFORDABLE. Many of the collections I ran across didn’t reflect my most basic needs, while still others were priced higher than the cost of the graphic design software I’d need to make them if I wanted to make them myself.

I decided not to settle, and I don’t want you to have to settle either.

When I couldn’t find what I wanted, I decided to create my own. The resulting collection is what ultimately became Sales Sizzle.

It includes the obvious calls-to-action that you’d expect, along with plenty of outside-the-box turns of phrase that can easily grace the pages of your newsletters, promotional mailings, sales letters and websites. Finally, I also created some combination graphics that use both text and images to convey concepts, command attention, and demand action from your readers.

 

What will Sales Sizzle Do for You?

  • Creates visual interest that makes prospects want to read
  • Improves your readers retention of information
  • Builds trust and rapport by adding a personal touch to your content
  • Directs readers’ attention to key points
  • Provides solution for both print and web use

Here’s What Customers are Saying:

“Buyers will take notice when you use images from this unique collection. Simply a great resource to have on hand. You just can’t go wrong with these professional images ready to cut-and-paste into your document or web site.”

- Carrie Patten, Fireside Design Studio

“Loved the sizzlers. Put a great fat download image right in the middle of this week’s podcast post! Thanks.”

- Jon Buscall, JontusMedia

“Traci, these graphics have saved me loads of time. Thanks so much!” - Scott C., NJ

“I’m having a blast using these images! I stayed up until 3am this morning playing with them, and adding them to my website and brochure…” - Paula Foltz, Texas

 

The Sales Sizzle collection includes a total of (600) graphics — (300) in print format at 300 dpi, and (300) in web format at 72 dpi. All graphics are provided as PNG files. The collection also includes a helpful tutorial video to show you just exactly how to get started using Sales Sizzle images to spice up your sales copy.

The collection includes graphics created with handwriting-style fonts, call-to-action graphics, order buttons, graphics promoting free download, arrows, highlights, check marks, play buttons, sale and special promotion graphics, guarantee graphics and more.

 

One-time purchase of just $17 — that’s less than 3¢ per image!

Upon completion of your purchase, you’ll be directed to the download link immediately — you could start using the graphics just moments from now! So don’t delay — click on the graphic below and start adding some sizzle to your sales copy today.

Great Bonuses Included:

I didn’t forget to throw in some added incentives to sweeten this deal. Don’t forget to confirm your email address after you order; when you do, I’ll send you another (10) graphics FREE. As a member of our mailing list, I’ll be sending you other freebie graphics as we prepare the second volume of this collection.

You’ll also receive a free copy of Verbal Voodoo – a 34-page book of winning headlines, sizzling sales phrases and power words to help you spice up your sales copy and web pages. It’s the perfect compliment to the Sales Sizzle collection. Your ebook will be sent along with the free images.

Finally, I’ll also include a helpful video that explains how to drop Sales Sizzle graphics into your documents, so that you can start using them right away.

Yes, Traci! I am ready to add some sizzle to my sales copy!

ORDER $17.00